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Local audit
GBP completeness scan, citation consistency check across 80+ directories, review profile analysis, local landing-page benchmark vs. top-3 competitors.
Service
Local SEO
Rank in the map pack, capture "near me" intent, and turn local search into walk-ins, calls, and bookings.
Why your business needs Local SEO
Local search has changed more in the last 18 months than in the previous five years. AI Overviews, expanded map packs, and richer business listings have made the local SERP a small-business battlefield where small differences in profile completeness, review velocity, and citation accuracy decide who shows up first.
For service businesses, the map pack is often the entire funnel. Three positions, displayed above the regular results, capturing the majority of clicks. JettSEO ensures you are one of those three.
What is Local SEO?
Local SEO is the practice of being the obvious answer when a person searches for something they want to buy nearby — "[service] near me," "[service] [city]," or simply "[service]" from a phone with location services on. The work spans three connected surfaces: the Google Business Profile (the listing in the map pack), your website's local landing pages, and the citations and reviews ecosystem that proves you are the real deal.
Local intent is unlike any other search. The decision is fast, the user is often physically close, and the conversion is measured in calls, direction requests, walk-ins, and bookings — not in newsletter signups. Local SEO collapses time-to-revenue: a customer searching at 9:14 AM may walk through your door by 9:45.
JettSEO's local program treats the map pack as the prize and the website as the support. We optimize the GBP weekly, deploy review acquisition flows that lift star average without buying reviews, and build local landing pages that match exactly what the SERP rewards in your category.
What you get
Concrete deliverables
Optimized Google Business Profile
Categories, services, attributes, weekly posts, photo cadence, Q&A monitoring — fully managed.
Citation cleanup & expansion
Consistent NAP across 80+ relevant directories, removing duplicates, fixing legacy errors.
Review acquisition flow
Email + SMS request flow that turns happy customers into reviews. Includes templates, copy, response playbook.
Per-location landing pages
Unique page per service area with local schema, embedded map, neighborhood-specific copy.
Map pack rank tracking
Grid-based rank tracking across your service radius — see where you win and where you lose.
Reporting tied to calls/bookings
Monthly report ties map pack visibility to actual call volume, direction requests, and bookings — not just rank.
Our process
How we deliver
Profile optimization
GBP categories, services, attributes, photos, posts, and Q&A — every signal Google uses to rank locally, set correctly and refreshed weekly.
Review engine
Automated, GDPR-compliant review request flow tied to your CRM. Lift star average, response rate, and review velocity — all signals Google rewards.
Local landing pages
A page per service area or location, structured to match the dominant SERP for that geo-intent. LocalBusiness schema, embedded map, location-specific testimonials.
Frequently asked
FAQ
How long until I rank in the map pack?
For most categories, meaningful map-pack movement happens in 60–90 days. Highly competitive metros (e.g., dental, legal in major cities) can take 4–6 months. Easier categories often see top-3 within 30–45 days.
Do you guarantee number-one in the map pack?
No serious agency guarantees rank, because Google does not. We do guarantee that your GBP, citations, and review engine will be in the top 10% of your category — which is what reliably produces top-3 placement.
Can you help if I have multiple locations?
Yes — multi-location is where local SEO compounds most. We manage GBP, citations, reviews, and per-location landing pages at scale, with location-level reporting so you see which markets perform.
What about fake or unfair negative reviews?
Our response playbook covers it: detect, respond professionally, escalate to Google for clear ToS violations, and offset with review velocity from genuinely happy customers. We do not buy or manufacture reviews — that risks suspension.
How does local SEO interact with regular SEO?
They reinforce each other. Strong local landing pages help broader rankings (extra topical depth, internal linking, branded mentions). Strong domain authority lifts local landing pages. We run them together.