IA from research
URL structure, page hierarchy, and navigation come from your keyword research and SERP analysis — not from a CMS template default.
SEO-native sites built for speed, semantic structure and conversion — not retrofitted templates.
An SEO-native website is one where every architectural decision — URL structure, page hierarchy, semantic HTML, schema, internal linking, image strategy, render speed — is made with search visibility as a constraint, not an afterthought. Most websites fail this test. They are built first, then "SEO-ed" later, by which point the cost of fixing fundamentals is greater than the cost of building right the first time.
JettSEO's build process treats the site as a ranking instrument. Information architecture flows from keyword research, not from internal org charts. Templates output clean, server-rendered HTML — not JavaScript that crawlers struggle to read. Core Web Vitals are budgeted before design begins, not benchmarked after launch. Every page type ships with the right schema baked in.
The result is a site that ranks faster, converts more, and stays maintainable. We deliver sites in PHP/MySQL, headless WordPress, or Next.js — picked by what fits your stack and team, not by what we like to build.
URL structure, hierarchy, internal linking — designed around your keyword universe, not template defaults.
Server-rendered HTML, mobile-first CSS, lazy-loaded images, font-display swap. Core Web Vitals green from day one.
Product, Article, FAQ, HowTo, LocalBusiness, BreadcrumbList — applied automatically based on page type.
For replatforms, every old URL mapped to a new URL. We do not lose authority; we transfer it.
WordPress, headless WP + Next.js, or static. Picked for your team's editorial workflow.
60 days of CWV, indexation, rank, and crawl error monitoring after launch — included.
URL structure, page hierarchy, and navigation come from your keyword research and SERP analysis — not from a CMS template default.
Each template wireframed with semantic structure (H1/H2/H3 hierarchy, schema target, internal link slots). Content briefs written before design starts.
Editorial design that respects content depth. Built mobile-first. CWV budget enforced — no shipping if LCP > 2.5s. Schema, OG tags, hreflang baked in.
Pre-launch crawl, schema validation, redirect map (if migration), CWV verification, sitemap + GSC submission, post-launch monitoring for 60 days.
The cost of a wrongly-built site is invisible until it is too late. Sites without semantic HTML structure, with bloated JS, with inconsistent URL patterns, with rebuilt-from-zero migrations every two years — these never reach their potential rank. The agency that built it pockets the fee; you inherit the technical debt.
Building right the first time is cheaper, even if the upfront cost looks higher. JettSEO sites typically rank in 60–90 days for low-competition queries because the foundations are correct, and Google rewards correctness immediately.
Marketing sites: 6–10 weeks for ~30–50 unique pages. Larger sites or replatforms: 12–16 weeks. Timeline depends on content readiness more than on engineering — we move as fast as approvals.
If we run the migration, no significant drop. Every old URL is mapped to a new URL with a 301 redirect. We pre-launch the staging site for crawl validation, then cut over. Most migrations see flat rankings within 30 days; many see lifts because the new structure is cleaner.
Both. Large existing sites benefit from a "structural rebuild" that reuses the CMS but rebuilds IA, templates, and schema. Often higher ROI than a full replatform.
If post-launch rankings drop more than 10% within 30 days due to a build issue we caused, we fix it free. We have not had to invoke this warranty in three years — but it is in the contract.